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Business Intelligence arrives at the fashion brand HOFF

Business Intelligence arrives at the fashion brand HOFF

Business Intelligence reaches the fashion brand HOPE by the hand of Teralco Group. HOPE It began as a shoe company, but to date it has bags, clothing, and accessories such as key rings, hats, and towels in its catalog. Highlights your footwear with its high quality sneaker creations that combine style, comfort and environmental awareness. Currently, they have a clear commitment to the digital transformation of their departments, and have been encouraged to define their roadmap in the creation of internal BI (Business Intelligence) projects for their company to find out the points for improvement and adapt to new digital trends in reference to the data. 

We, as specialists in implementing technological solutions in the digital transformation of companies, we have helped them define an optimal work team, aligned with HOFF's digital strategy and objectives to provide them with a BI project detection service towards the main areas of the company.

In this way, they will have a 360º vision, with a robust, secure and scalable data platform that contains all the data from the HOFF departments for the control, consumption and monitoring of objectives.

 

Business Intelligence for fashion

    And how have we done it? Implementing a dashboard tool. A tool to collect, analyze and visualize key data of a company. Here are some of its benefits:


    Real time monitoring

    Dashboards allow you to have an updated view of the metrics and performance of the physical store. With this, you can quickly identify problems or areas for improvement, as well as opportunities for growth.

    Data analysis

    You will be able to identify trends and consumer behaviors that are very useful to shape the business strategy and store operations.

    Monitoring of objectives and goals

    They clearly and visually show progress and foster team focus to boost motivation to achieve desired results.

    Improved efficiency and profitability

    With real-time information and detailed analytics, dashboards help identify and improve the operational efficiency and profitability of the physical store.


    In conclusion, HOFF has proven to be at the forefront of digital trends, adapting to technological changes and taking advantage of the opportunities that the digital environment offers us. It is clear, they are one step ahead in their sector.

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